I am currently the digital designer for online and high street shoe company, Soletrader.
I manage all design projects, delegating tasks between the buying, design, photography and marketing teams. My involvement begins in the early stages of concept through to the visual direction of all assets for social platforms, HTML email, web banners and print.
I've worked with a range of brands including Adidas, Vans, Dr Martens, Karl Lagerfeld and Y-3.
HTML email | branding | web design | print design
A competition in which customers photograph their shoes and if selected as a winner they will receive the cost of the shoes in a store voucher.
I used a clean and simple design to condense this into easily digested instructions. The colour and products are to be changed depending on trend and seasonal colours.